2nd, Jul, 2025

JSW Paints and Akzo Nobel (Dulux Paint) Join Forces to Paint a Brighter Future for India

JSW Paints, a part of the big JSW Group, has made a huge move in the Indian paint market. It is buying Akzo Nobel India, the company behind the famous Dulux Paints, in a deal worth more than ₹13,000 crore. This is one of the biggest business deals in the Indian paints industry.

Let’s understand this in simple words.

What’s the Deal?

• JSW Paints will buy 74.76% shares of Akzo Nobel India.

• Akzo Nobel is the company that makes Dulux Paints.

• The total deal is worth around ₹13,000 crore or $1.6 billion.

• JSW will also make an open offer to buy the remaining 25% shares from the public.

Why Did JSW Paints Do This?

JSW Paints is still a new player in the paint market compared to big names like Asian Paints and Berger Paints. By buying Dulux, a well-known and trusted brand, JSW:

• Gets a strong brand name in decorative paints.

• Gets access to thousands of paint dealers and shops.

• Increases its business reach all over India.

• Becomes the 4th largest paint company in the country.

What Will Happen to Dulux?

• Dulux Paint will continue to exist.

• It will be treated as a premium product.

• JSW Paints will manage the brand and its distribution.

• Akzo Nobel (the global company) will still work in powder coatings and R&D (research & development) in India.

How is JSW Paying for It?

JSW Group will pay for the deal through:

• 1/3rd from their own savings (internal accruals),

• 1/3rd from loans (debt),

• 1/3rd from private equity investors (outside investors).

This shows the company is confident in the future of the paints business.

What Does This Mean for the Indian Paint Market?

• The Indian paint market is worth around ₹80,000 crore.

• With this deal, JSW Paints gets a bigger share of the market.

• It plans to become a top-3 paint company in 3 years.

• JSW Paints will now compete strongly with Asian Paints, Berger, and Nerolac.

Future Plans of JSW Paints

• Expand dealer network to over 25,000 shops.

• Grow paint sales in both industrial and decorative segments.

• Focus on both quality and affordable pricing.

• Create more jobs and boost the Indian paint industry.

Conclusion

This big move by JSW Paints shows how seriously the company wants to grow in the home improvement and construction sector. With Dulux now under its belt, JSW Paints is ready to color every Indian home and wall with quality and style.

It’s an exciting time for the paint industry and for customers who may now get more options, better prices, and new innovations.

FAQs – JSW Paint News

Q1. What brand did JSW Paints recently acquire?

 JSW Paints is acquiring Akzo Nobel India, which makes Dulux Paints.

Q2. How much is the JSW Paint and Dulux deal worth?

The deal is valued at around ₹13,000 crore or $1.6 billion.

Q3. Will Dulux Paint stop selling in India?

 No, Dulux Paint will continue and will be sold under the JSW brand leadership.

Q4. What is JSW Paints' goal?

 JSW Paints aims to become one of the top 3 paint companies in India within 3 years.

Q5. Who owns JSW Paints?

JSW Paints is a part of the JSW Group, led by the Jindal family.